Senior Principal

Anda brings a wealth of expertise in the Leadership Development area, having assessed & designed the talent strategies of many companies. She has significant experience as Board Advisor and has delivered complex transformational projects.

Her main expertise lies in Organizational Strategic Development, Assessment & Talent Appraisal, Change Management & Team Performance. She successfully managed Transformational projects, executive alignment, as well as M&A projects that involved engagement programs focusing on Culture & Change, Employer Branding, EVP and employee Wellbeing.

Anda has a complex business understanding and significant experience in working with multiple stakeholders at national and international level within organizations from a wide range of industries such as Pharmaceuticals, IT&C & Shared Services Centres. With her expertise, Anda has significantly contributed to the growth and development of many companies, ensuring a consistent Talent pipeline and a solid succession planning. Her accurate diagnosis and redesign supported decision makers into implementing consistent turnaround strategies, attracting, developing and retaining valuable talent, while accelerating business growth.

Prior to joining Korn Ferry, Anda has had a +12-year career path in Advisory. Most recently a Partner role in an Austrian company, overseeing the Leadership Development Practice, before she was Principal in a global Executive Search firm and started with the Knowledge Management Director position in the local Korn Ferry Executive Search office, back in 2009. Her early career years were spent in Sales & Acquisitions roles in rapidly growing industries like Real Estate & Media.

Anda is based in the Bucharest office and has joined Korn Ferry in Romania in 2021.

Anda’s main educational background is in Economics & Foreign Languages. She holds an MSc in Business Administration from ESADE University and in Psychology & Coaching from The University of East London.

She is a Coach & Mentor for more than 5 years supporting individuals into reaching their highest potential.

She is Romanian native and fully fluent in Spanish, English, Italian & French.