Sales forces sizzle when they’re led by the right people, recent Korn Ferry research finds. So why do companies so often pick the wrong bosses? The firm’s new video gives the answers and highlights insights from our recent research, What makes sales teams sizzle? It can be downloaded by clicking here.

As Korn Ferry has found, leadership is critical to optimizing sales. The climate a sales manager produces is the No. 1 driver of sales revenue, even more important than the competency of individual salespeople. And company research carried out over decades shows that the right climate can increase sales performance by up to 30%.

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